copywriter & content specialist — westfield state university
Since 2023, I have been employed full-time by my alma mater, Westfield State University. My job responsibilities as the Marketing Copywriter are diverse but primarily require me to be responsible for all text-based copy that the University publishes in addition to writing copy for our Admissions and Continuing Education offices.
(Prior responsibilities included writing press releases, emergency communications, and the weekly campus newsletter. It’s my duty as a brand ambassador to partner with the rest of my incredible team and ensure coherency in all areas.)
Below, I’ve attached samples of copy I’ve written for mailers/brochures sent out to both students and parents, along with copy for print programs that have accompanied some of our most important institutional events.
Below this, also I’ve attached samples of copy from our online campus tour. I single-handedly spearheaded this project and both planned and published copy for each of our tour stops using our institutional and friendly tone & voice.
